Senior Lead, Producer
At WHOOP, we’re on a mission to unlock human performance and healthspan. WHOOP empowers members to perform at a higher level through a deeper understanding of their bodies and daily lives. WHOOP is hiring a Senior Lead, Producer to help build and scale our internal production function.
This role will serve as a key creative and operational partner across Brand, Creative, Social, and Sports & Talent, bringing WHOOP’s storytelling vision to life through best-in-class production execution across campaigns, product launches, partner shoots, and social content.
The ideal candidate thrives in fast-paced environments, combines strong creative instincts with operational rigor, and can seamlessly move between strategic planning and hands-on production execution while helping establish scalable systems that support WHOOP’s growing content and creative ecosystem
Responsibilities
- Lead end-to-end production management across campaigns, product launches, partner shoots, social content, and brand storytelling initiatives.
- Partner closely with Brand, Creative, Social, Sports & Talent, and Operations teams from concept through final delivery, helping shape production approaches, creative execution, and operational plans.
- Build and maintain integrated production calendars and project plans, ensuring alignment across pre-production, production, post-production, localization, and delivery timelines.
- Own day-to-day production execution including timelines, scheduling, call sheets, budget management, vendor coordination, shoot logistics, asset delivery, and production operations across multiple concurrent projects.
- Build and operationalize scalable production workflows, resource planning systems, and processes that improve efficiency, visibility, and cross-functional collaboration.
- Develop scalable localization support plans that enable creative adaptation across global markets, including support for in-market productions, regional content needs, and localized asset delivery.
- Manage relationships with production companies, freelancers, photographers, editors, agencies, and external partners to ensure high-quality execution and operational excellence.
- Partner cross-functionally to ensure productions are delivered on time, on budget, and at a high creative standard while balancing multiple business priorities.
- Support production forecasting, budget planning, and resource allocation decisions, helping inform future production investment and resourcing needs.
- Identify opportunities to improve production efficiency, communication, collaboration, and output quality through process optimization, workflow improvements, and emerging production technologies.
- Contribute to the evolution and scaling of WHOOP’s production operating model, including workflows, vendor partnerships, production standards, and organizational best practices
Qualifications
- 8+ years of experience in integrated production or creative production within agency, media, sports, wellness, entertainment, or consumer brand environments.
- Proven experience leading complex productions across campaigns, branded content, social, video, editorial, and integrated marketing initiatives.
- Strong creative judgment and experience partnering closely with Brand, Creative, and Editorial teams to execute high-quality storytelling.
- Experience managing production timelines, budgets, vendors, external partners, and cross-functional production workflows.
- Strong operational mindset with experience building or improving scalable production systems, processes, and workflows.
- Ability to manage multiple priorities simultaneously while bringing structure, clarity, and executional rigor to fast-paced environments.
- Exceptional communication, organization, and cross-functional collaboration skills.
- Builder mentality with a proactive, solutions-oriented approach to problem solving and operational improvement.
- Familiarity with emerging AI-enabled production workflows and a demonstrated ability to evaluate, implement, and scale tools that improve creative execution, operational efficiency, and content velocity.
- Strong commitment to embracing and leveraging AI tools in day-to-day tasks, ensuring AI-assisted work aligns with the same high-quality standards as personal contributions.
- This role is based in the WHOOP office located in Boston, MA.
- The successful candidate must be prepared to relocate if necessary to work out of the Boston, MA office.
- Interested in the role, but don’t meet every qualification?
- We encourage you to still apply!
- At WHOOP, we believe there is much more to a candidate than what is written on paper, and we value character as much as experience.
- As we continue to build a diverse and inclusive environment, we encourage anyone who is interested in this role to apply.
- WHOOP is an Equal Opportunity Employer and participates in E-verify to determine employment eligibility The WHOOP compensation philosophy is designed to attract, motivate
- retain exceptional talent by offering competitive base salaries, meaningful equity
- consistent pay practices that reflect our mission and core values.
- At WHOOP, we view total compensation as the combination of base salary, equity
- benefits, with equity serving as a key differentiator that aligns our employees with the long-term success of the company and allows every member of our corporate team to own part of WHOOP and share in the company’s long-term growth and success.
- The U.S. base salary range for this full-time position is $130,000 - $170,000.
- Salary ranges are determined by role, level, and location.
- Within each range, individual pay is based on factors such as job-related skills, experience, performance, and relevant education or training.
- In addition to the base salary, the successful candidate will also receive benefits and a generous equity package.
- These ranges may be modified in the future to reflect evolving market conditions and organizational needs.
- While most offers will typically fall toward the starting point of the range, total compensation will depend on the candidate’s specific qualifications, expertise, and alignment with the role’s requirements.