Marketing Coordinator, Brand & Originals

Responsibilities

• Assist in the creation and implementation of comprehensive brand marketing campaigns that align with ESPN's strategic objectives and resonate with the target audience.
• Coordinate marketing activities, including events, promotions, sponsorships, and partnerships, ensuring seamless execution and brand consistency.
• Contribute to the development of marketing materials, including presentations, promotional collateral, and digital content, adhering to ESPN's brand guidelines.
• Conduct market research and analyze consumer trends to identify opportunities for brand growth and engagement.
• Collaborate with internal teams (creative, digital, social media, and content) to develop and produce high-quality marketing assets.
• Assist in tracking and analyzing the performance of marketing campaigns, providing insights and recommendations for continuous improvement.
• Support the Brand Marketing Assoc Director in managing relationships with external agencies, vendors, and partners, ensuring deliverables are met on time and within budget.
• Stay up-to-date with industry trends, emerging technologies, and best practices in brand marketing and sports entertainment.
• Required Qualifications: Minimum of 3 months’ experience in Marketing, Brand or Sports Marketing Passion for Marketing and sports fans Experience executing Marketing campaigns with a focus on acquisition, retention
• engagement with proven results Strong problem-solving skills and the ability to work in a fast-paced environment Interest in the changing landscape of sports media Comfortable analyzing data in collaboration with Research teams Great teammate with strong written and verbal communication skills Required Education: High school diploma or equivalent Preferred Education Bachelor's Degree #ESPNMedia The hiring range for this position in New York, NY is $56,600.00 to $75,900.00 per year based on a 40-hour work week.
• The amount of hours scheduled per week may vary based on business needs.
• The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors.
• A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
• Job Posting Segment: ESPN Creative Studio and Marketing Job Posting Primary Business: Marketing & Consumer Engagement Primary Job Posting Category: Brand Marketing - Sports Employment Type: Full time Primary City, State, Region, Postal Code: New York, NY, USA Alternate City, State, Region, Postal Code: Date Posted: 2026-07-15