Growth Management- Manager/ Sr. Manager- Paytm Money (F&O)

About The Role

• Roles & Responsibilities
• Drive acquisition, activation, and retention for the Derivatives (F&O) business through CRM channels including Push, Email, SMS, WhatsApp, and In-App messaging.
• Build personalized campaigns and lifecycle journeys for trader segments such as intraday traders, options traders, and active F&O participants.
• Own end-to-end campaign execution, including audience selection, communication strategy, launch, performance tracking, and optimization.
• Partner with Analytics teams to identify growth opportunities, improve funnel conversion, and drive first-trade and repeat-trade activation.
• Analyze trader behavior, campaign performance, retention cohorts, and trading activity to generate actionable insights.
• Collaborate with Product teams to improve onboarding, activation, and trading journeys for derivatives customers.
• Work with Research and Content teams to create timely trader communications around market events, expiry cycles, volatility, and educational initiatives.
• Design and execute experiments to improve engagement, trading frequency, retention, and customer lifetime value. Expertise & Qualifications
• 4–5 years of experience in Growth Marketing, CRM, Lifecycle Marketing, or User Growth, with exposure to derivatives, options trading, F&O products, or brokerage platforms preferred.
• Hands-on experience with CRM channels such as Push, Email, SMS, WhatsApp, and In-App messaging.
• Strong SQL and analytical skills with experience using platforms like CleverTap, or Appsflyer.
• Understanding of derivatives markets, F&O products, and trader behavior.
• Data-driven mindset with the ability to convert insights into growth initiatives.
• Strong cross-functional collaboration and project management skills.
• Prior experience in brokerage, trading
• wealth-tech businesses is preferred. Why Join Us A collaborative, output-driven program that brings cohesiveness across businesses through technology. You will work on high-impact problems in digital lending and help shape how the business adopts AI in a practical, grounded way. Compensation If you are the right fit, we believe in creating wealth for you. With 500 mn+ registered users, 25 mn+ merchants and depth of data in our ecosystem, we are in a unique position to democratize credit for deserving consumers and merchants
• we are committed to it. India's largest digital lending story is brewing here. It is your opportunity to be a part of the story.