Cat Rewards Strategy Lead-NA

Caterpillar•2h ago

United StatesOnsiteFull-timeSenior Level5+ yrs exp

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Job Description

Your Work Shapes the World at Caterpillar Inc. When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers
future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers
we work and live. Together, we are building a better world, so we can all enjoy living in it. Here at Caterpillar: Our common values and focus on inclusion and respect drive the decisions made by our company, teams
people. This is why we are committed to hiring and building diverse team representatives of the customers we serve globally. When you join our team, you can apply your unique life and job experiences and work in an environment where your ideas are heard, your contributions are celebrated
your whole-self matters. When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers
future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers
we work and live. Together, we are building a better world, so we can all enjoy living in it. About Cat Financial Cat Financial is a subsidiary of Caterpillar Inc., the world’s leading manufacturer of construction and mining equipment, off-highway diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives. For more than 40 years, Cat Financial has provided a wide range of financing solutions to customers and Cat® dealers for machines, engines, Solar® gas turbines, genuine Cat parts and services. Headquartered in Nashville, Tennessee, Cat Financial serves customers globally with offices and subsidiaries located throughout North and South America, Asia, Australia, Europe and Africa. Visit cat.com to learn more about Cat Financial. Role Definition: Advising on marketing and sales initiatives and dealer/customer related strategies, systems and processes. Responsibilities:
Answering inquiries and resolving problems regarding business plan execution, operational improvement and achievement of targets.
Advising on existing and potential customer experiences issues and improvement measures.
Consult with dealers on ways to improve marketing and sales capabilities, supporting the overall business development process.
Govern dealer execution of the programs that increase sales and improve customer experience

What You Will Do

Develop an effective customer loyalty strategy that influences program design to promote and reward customer behaviors. Implement member growth modeling, member lifecycle strategy
program KPIs. Partner to design and implement compelling program benefits and value propositions, supported by related financial modeling. Lead customer acquisition and adoption with a range of omni-channel marketing strategies. Collaborate with cross-functional partners to deliver and promote the program consistently across all touch-points. Ensure the loyalty program is fully integrated into broader marketing and product strategies. Required Skills: Demonstrated success with Loyalty program strategy and execution, prior marketing experience preferred Strong Customer-back mindset with a focus on improving customer experiences and satisfaction Proven critical thinking skills that leverage data insights to innovate and build compelling business cases Exceptional communication and cross-functional collaboration skills Ability to adapt quickly and drive results in a fast-paced environment Skill Descriptors Customer Focus: Knowledge of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and ability to leverage that information in creating customized customer solutions. Level Extensive Experience:
Facilitates creation of the 'right' products and services to resolve customer business issues.
Fosters strong customer relationships via delivery on commitments, open communication, and on-going feedback/improvement.
Advises others on creating customer focused environments in various scenarios.
Anticipates customer needs, focusing efforts to proactively meet needs and exceed customer expectations.
Measures and observes customer satisfaction levels to ascertain and implement service improvement alternatives.
Communicates and models the criticality of customer focus as an organizational strategy. Decision Making and Critical Thinking: Knowledge of the decision-making process and associated tools and techniques
ability to accurately analyze situations and reach productive decisions based on informed judgment. Level Extensive Experience:
Differentiates assumptions, perspectives, and historical frameworks.
Evaluates past decisions for insights to improve decision-making process.
Assesses and validates decision options and points and predicts their potential impact.
Advises others in analyzing and synthesizing relevant data and assessing alternatives.
Uses effective decision-making approaches such as consultative, command, or consensus.
Ensures that assumptions and received wisdom are objectively analyzed in decisions. Effective Communications: Understanding of effective communication concepts, tools and techniques
ability to effectively transmit, receive, and accurately interpret ideas, information, and needs through the application of appropriate communication behaviors. Level Working Knowledge:
Delivers helpful feedback that focuses on behaviors without offending the recipient.
Listens to feedback without defensiveness and uses it for own communication effectiveness.
Makes oral presentations and writes reports needed for own work.
Avoids technical jargon when inappropriate.
Looks for and considers non-verbal cues from individuals and groups. Negotiating: Knowledge of successful negotiation concepts and techniques
ability to negotiate successfully across the organization and with external vendors and clients in a constructive and collaborative manner. Level Extensive Experience:
Ensures negotiators have awareness of complementary yet diverse interests.
Successfully completes significant negotiations, both internal and external.
Details the risks of negotiation breakdown from each party's perspective.
Protects own position, while demonstrating willingness to achieve win-win.
Identifies similarities and differences in position and assesses impact on discussions.
Detects and addresses lack of progress or a stalemate. Problem Solving: Knowledge of approaches, tools, techniques for recognizing, anticipating, and resolving organizational, operational or process problems
ability to apply knowledge of problem solving appropriately to diverse situations. Level Extensive Experience:
Ensures capture of lessons to be learned from a problem-solving effort.
Organizes potential problem solvers and leads problem resolution efforts.
Uses varying problem-solving approaches and techniques as appropriate.
Contributes to standard practices for problem-solving approaches, tools, and processes.
Analyzes and synthesizes information and devises alternative resolution strategies.
Develops successful resolutions to critical or wide-impact problems. Relationship Management: Knowledge of relationship management techniques
ability to establish and maintain healthy working relationships with clients, vendors, and peers. Level Extensive Experience:
Communicates to clients regarding expectations of all parties.
Participates in negotiating the terms of the business relationship.
Conducts periodic reviews of work effort, progress, issues, and successes.
Maintains productive, long-term relationships with clients or vendors.
Creates opportunities to educate support teams on client priorities.
Empowers others to establish collaborative, healthy relationships. Project Management: Knowledge of effective project management strategies and tactics
ability to plan, organize, monitor, and control projects, ensuring efficient utilization of technical and administrative resources to achieve project objectives. Level Extensive Experience:
Utilizes preferred tools, techniques and methods for estimating project cost and time.
Plans, estimates, staffs, organizes and monitors significant projects.
Identifies risks and vulnerabilities; creates contingency plans.
Conducts regular and ad-hoc project reviews with project team, sponsors, and clients.
Maintains open communication among project participants and interested parties.
Communicates reporting requirements
creates monitoring and control mechanisms. Value Selling: Knowledge of the principles and practices for selling products, technology and services
ability to provide overall product/service 'value' and to differentiate support offerings that address clearly understood customer needs. Level Extensive Experience:
Acquires and retains customers in multiple settings using 'value selling' techniques.
Coaches others on the application of 'value selling' principles and practices.
Delivers value-added services to customers beyond delivery of a purchased product, technology or service consistently.
Qualifies sales prospects based on a clear understanding of customer business needs and the service company's determined ability to meet those needs.
Solicits feedback from the customer community as a valued service provider.
Teaches and coaches 'value selling' to others within the organization. Additional Information: This position requires incumbents to be onsite in the Nashville main office 5 days per week. Relocation: Yes No ISEs Compensation & Benefits: Summary Pay Range: $118,860.00 - $190,176.00 Compensation and benefits offered may vary depending on multiple individualized factors, job level, market location, job-related knowledge, skills, individual performance
experience. Please note that salary is only one component of total compensation at Caterpillar

Benefits

Subject to plan eligibility, terms, and guidelines.
This is a summary of the benefits.
Medical, dental, and vision benefits* Paid time off plan (Vacation, Holidays, Volunteer, etc.) * 401(k) savings plans* Health Savings Account (HSA)* Flexible Spending Accounts (FSAs)* Health Lifestyle Programs* Employee Assistance Program* Voluntary Benefits and Employee Discounts* Career Development* Incentive bonus* Disability benefits Life Insurance Parental leave Adoption benefits Tuition Reimbursement * These benefits also apply to part-time employees This Job Description is intended as a general guide to the job duties for this position and is intended for the purpose of establishing the specific salary grade.
It is not designed to contain or be interpreted as an exhaustive summary of all responsibilities, duties and effort required of employees assigned to this job.
At the discretion of management, this description may be changed at any time to address the evolving needs of the organization.
It is expressly not intended to be a comprehensive list of “essential job functions” as that term is defined by the Americans with Disabilities Act.
This position requires working onsite five days a week.
Relocation is available for this position.
Visa Sponsorship is not available for this position.
Posting Dates: June 16, 2026 - June 23, 2026 Any offer of employment is conditioned upon the successful completion of a drug screen.
Caterpillar is an Equal Opportunity Employer, Including Veterans and Individuals with Disabilities.
Qualified applicants of any age are encouraged to apply.
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Required skills

Loyalty program strategyMarketingCustomer experienceData analysis